The Rise of Mergers and Acquisitions in Hospitality Consolidation is reshaping the hotel industry As competition intensifies, independent hotels and small chains are aligning with larger brands to gain access […]
Strategic Hotel Rebranding: Breathing New Life into Existing Properties
Understanding the Power of Hotel Rebranding More Than a Makeover Hotel rebranding is a strategic decision that goes beyond visual updates. It includes rethinking brand positioning, aligning services with market […]
From Feasibility to Flagship: How Hotel Rebranding Reshapes Revenue and Reputation
Introduction – Rebranding as a Strategic Tool More Than a Name Change Rebranding a hotel is a high-impact decision. When executed well, it can reposition the asset, unlock new demand […]
Rebranding Hotels the Right Way – Strategy, Not Just Signage
What is Hotel Rebranding? Hotel rebranding involves adopting a new brand identity, which could be independent or under a chain, to improve visibility, pricing power, and guest experience. It may […]
Feasibility Study for Hotel Projects – Why Smart Owners Never Skip This Step
What Is a Hotel Feasibility Study? A feasibility study evaluates if a hotel project is viable in terms of investment returns, operational fit, and market demand. It offers insight into: […]
Mergers and Acquisitions in Hospitality – How Hotel Consultants Navigate the Complex Terrain
Why M&A Activity is Rising in Hospitality Growing Investor Appetite Real estate investment trusts (REITs), venture funds, and family offices are increasingly exploring hospitality portfolios. Market Consolidation Big brands are […]
Hotel Rebranding Strategy – Giving New Life to Established Assets
Why Do Hotels Rebrand? Hotels rebrand for a variety of strategic reasons: Declining revenues from brand fatigue A change in ownership or management Entry into a new competitive set or […]
Hotel Mergers and Acquisitions – Navigating Growth Through Strategic Consolidation
The Rise of Mid-Life Rebranding in Hotels The Indian hospitality industry is experiencing a wave of hotel rebranding—not due to failure, but due to growth opportunities. Property owners seek to […]
Rebranding Hotels While Operational – Why Experience-Driven Transformation Work
The Rise of Mid-Life Rebranding in Hotels The Indian hospitality industry is experiencing a wave of hotel rebranding—not due to failure, but due to growth opportunities. Property owners seek to […]
Hotel Feasibility Study – The First Step to a Successful Rebrand or Merger
What is a Hotel Feasibility Study? A hotel feasibility study is a comprehensive evaluation that assesses the potential success of a hotel project or transformation. It encompasses: Market demand analysis […]