The Rise of Mid-Life Rebranding in Hotels The Indian hospitality industry is experiencing a wave of hotel rebranding—not due to failure, but due to growth opportunities. Property owners seek to […]
Hotel Feasibility Study – The First Step to a Successful Rebrand or Merger
What is a Hotel Feasibility Study? A hotel feasibility study is a comprehensive evaluation that assesses the potential success of a hotel project or transformation. It encompasses: Market demand analysis […]
Rebranding a Live Hotel Operation – Strategy, Sensitivity and Success
When and Why Hotels Consider Rebranding Performance Gaps Stagnant revenue, low RevPAR, or poor guest feedback often prompt hotel owners to seek rebranding for a fresh market approach. Change in […]
Why Hotel Mergers and Acquisitions Demand Expert Advisory Today
India’s Hospitality M&A Wave: What’s Driving It? Market Recovery and Growth Potential With travel rebounding, Tier II and III cities are seeing unprecedented demand. Hotel chains are eyeing acquisitions to […]
The Strategic Value of Rebranding in the Hospitality Sector
Understanding Hotel Rebranding: More Than a Logo Change A Deeper Strategic Pivot Rebranding a hotel involves redefining its value proposition, updating service delivery models, and aligning with the current and […]
Hotel Feasibility Study and Market Analysis – Why It’s Essential Before Every New Launch
What Is a Hotel Feasibility Study? A hotel feasibility study is a detailed evaluation that forecasts the success potential of a proposed hotel. It assesses: Market demand and competition Location […]
How Hotel Asset Management Improves Profitability and Brand Value – A Consultant’s Guide
What is Hotel Asset Management? Hotel asset management involves acting on behalf of property owners to monitor and enhance financial performance, operational efficiency, brand value, and long-term ROI. It bridges […]
Hotel Feasibility Study Essentials – Why Every New Property Needs Strategic Evaluation
What is a Hotel Feasibility Study? A hotel feasibility study is a strategic evaluation that analyses the potential success of a hotel project in a specific location. It involves understanding […]
The Role of Hotel Feasibility Studies in Reducing Investment Risk and Maximising Returns
What is a Hotel Feasibility Study? A hotel feasibility study is a data-driven evaluation that determines whether a proposed hotel project is viable, sustainable, and profitable. It analyses market demand, […]
Hotel Revenue Management Strategies for Tier-II Cities – Unlocking New Growth Avenues
Why Tier-II Markets Need a Different Approach Unlike Tier-I cities, smaller Indian towns have fluctuating demand based on: Regional festivals Institutional calendars Business events or religious tourismThese variables necessitate agile […]