Introduction – The Importance of Rebranding in Hospitality In the hospitality industry, hotel rebranding is more than a new name or logo. It represents a complete transformation of the property’s […]
Hotel Feasibility Studies and Advisory – Laying the Foundation for Profitable Hospitality
Introduction – Why Feasibility Matters in Hospitality A hotel feasibility study is the foundation of any successful hospitality project. It provides an unbiased evaluation of market demand, financial viability, and […]
Mergers and Acquisitions in Hospitality – Beyond the Deal Sheet
The Rise of Mergers and Acquisitions in Hospitality Consolidation is reshaping the hotel industry As competition intensifies, independent hotels and small chains are aligning with larger brands to gain access […]
Strategic Hotel Rebranding: Breathing New Life into Existing Properties
Understanding the Power of Hotel Rebranding More Than a Makeover Hotel rebranding is a strategic decision that goes beyond visual updates. It includes rethinking brand positioning, aligning services with market […]
From Feasibility to Flagship: How Hotel Rebranding Reshapes Revenue and Reputation
Introduction – Rebranding as a Strategic Tool More Than a Name Change Rebranding a hotel is a high-impact decision. When executed well, it can reposition the asset, unlock new demand […]
Rebranding Hotels the Right Way – Strategy, Not Just Signage
What is Hotel Rebranding? Hotel rebranding involves adopting a new brand identity, which could be independent or under a chain, to improve visibility, pricing power, and guest experience. It may […]
Feasibility Study for Hotel Projects – Why Smart Owners Never Skip This Step
What Is a Hotel Feasibility Study? A feasibility study evaluates if a hotel project is viable in terms of investment returns, operational fit, and market demand. It offers insight into: […]
Mergers and Acquisitions in Hospitality – How Hotel Consultants Navigate the Complex Terrain
Why M&A Activity is Rising in Hospitality Growing Investor Appetite Real estate investment trusts (REITs), venture funds, and family offices are increasingly exploring hospitality portfolios. Market Consolidation Big brands are […]
Hotel Rebranding Strategy – Giving New Life to Established Assets
Why Do Hotels Rebrand? Hotels rebrand for a variety of strategic reasons: Declining revenues from brand fatigue A change in ownership or management Entry into a new competitive set or […]
Hotel Mergers and Acquisitions – Navigating Growth Through Strategic Consolidation
The Rise of Mid-Life Rebranding in Hotels The Indian hospitality industry is experiencing a wave of hotel rebranding—not due to failure, but due to growth opportunities. Property owners seek to […]