What Is a Hotel Feasibility Study? A feasibility study evaluates if a hotel project is viable in terms of investment returns, operational fit, and market demand. It offers insight into: […]
Hotel Rebranding Strategy – Giving New Life to Established Assets
Why Do Hotels Rebrand? Hotels rebrand for a variety of strategic reasons: Declining revenues from brand fatigue A change in ownership or management Entry into a new competitive set or […]
Rebranding a Live Hotel Operation – Strategy, Sensitivity and Success
When and Why Hotels Consider Rebranding Performance Gaps Stagnant revenue, low RevPAR, or poor guest feedback often prompt hotel owners to seek rebranding for a fresh market approach. Change in […]
Why Hotel Mergers and Acquisitions Demand Expert Advisory Today
India’s Hospitality M&A Wave: What’s Driving It? Market Recovery and Growth Potential With travel rebounding, Tier II and III cities are seeing unprecedented demand. Hotel chains are eyeing acquisitions to […]
Hotel Feasibility Study Essentials – Why Every New Property Needs Strategic Evaluation
What is a Hotel Feasibility Study? A hotel feasibility study is a strategic evaluation that analyses the potential success of a hotel project in a specific location. It involves understanding […]